The Instagram app has many features and tools for helping small businesses to grow and build a solid brand value on their accounts. Businesses using the platform effectively see a definite increase in their customers, and an overall boost to their activities.
A focus on Instagram organic growth should be the main aim for any up-and-coming business, which ensures a loyal fan base and followers who are genuinely interested in the business’s products or activities.
Recognizing Instagram an important tool for business promotions and growth is necessary. The following list will explore Instagram growth hacks, which may be beneficial for your business in the long run.
Make interesting posts
To make your profile grow, it is necessary to post content of high quality, and related to your followers’ expectations and requirements. Make use of photos and videos often as they generate more engagements, are easily relatable and understandable to the users.
Making interesting posts will encourage followers to share them with other people and friends, boosting the overall reach of your business.
Hashtags are one of the fundamental features on Instagram that help people find others and interact with different accounts according to their interests and other trending topics.
Using the right hashtags for your business can introduce a whole new audience to your account. Integrate hashtags to all your posts to increase the overall reach, and boost followers and engagements.
Use other posting features
Try to use the full range of tools available to add a different dimension to your posts and gain followers’ appreciation and loyalty.
– Add regular stories
The Instagram stories are very prominent as they are shown on the top of the app, so followers are likely to interact with them more.
Businesses can quickly exchange information with followers on the latest deals available or share upcoming promotions on stories, ensuring effective communications and ultimately expanding the reach of your posts and profile in general.
– Post Reels
Short-form videos are getting very popular and every social media platform is integrating these into their apps.
Explore Instagram Reels, and try to make short informative videos related to your business’s activities, which can create an identity and personality for your business.
Engage with followers
Try to interact more with your followers, to give a feeling of belonging and importance to them, which ensures customer loyalty.
Make an effective call to action, asking the people to like and share your content more, and leave a comment. That way, more people will see your posts, boosting your reach and engagements.
Run contests, encouraging more people to engage on your posts, asking them to follow or to share a specific post, with a chance to win a free product.
Maintaining a satisfied and loyal fan base is necessary to make your account grow, and develop a brand image for your business.
Make use of influencers
Influencers can generate a large amount of traffic to your business. Organize a shout-out to your business, which may direct their followers to your profile.
This can significantly boost the reach of your profile, and introduce a new audience to your business.
All these growth hacks are sure to work in recognizing your business activities to a larger audience and make you rank higher on your followers’ feeds.